Ignite PR & Engagement has helped make Eastbourne Pride the massive success that it has become. The event to support the LGBT community was first held in 2017 and, funded by a Lottery grant, Ignite's Peter Lindsey was hired to promote it and raise awareness.
Betty Gallacher, chair of the organising committee Bourne Out, said: "We worked with Peter for six months on this project and he played a leading role in its popularity. Such an event had never been done before in Eastbourne so publicising it from a very early stage was key. Week by week, day by day, Peter gained us great publicity and free advertising, in print on newspapers, on the radio, television and, of course, social media via Twitter, Facebook and Instagram. There's no doubt that we spent the Lottery money in the best possible way, and investing in Peter certainly paid off”.